Case study-Intel Corp Study Example | Topics and Well Written Essays - 1500 words

-Intel Corp - Case Study Example The stakeholders of a company are the people who have a key stake in its operations or are affected by its activities. As such, it can be seen that the key stakeholders for Intel are many and these include the workers who work for the company. These people are responsible for performing the actual tasks in the organization. The management as well as other executive people in the company are also key stakeholders since they are responsible for controlling the activities taking place in the company. The clients of Intel are also major stakeholders since they contribute to its performance. The suppliers who provide the material used by Intel are also key stakeholders. The Company also distributes its products through different agents and these are also stakeholders for the organization. 2. Consumerisation of IT (CoIT) refers to the process where consumer technology is adopted for business purposes. For instance, it can be seen that mobile technology that is specifically meant for commun ication purposes among different individuals is now being used for conducting different types of business. Instead of just using communication technology for social communication purposes, most organizations are encouraging their employees to adopt this technology in their operations so that they improve their efficiency at work. If carefully harnessed, CoIT can significantly contribute to the performance of the company. If the employees are competent in the use of IT, they can improve productivity in the organization since they can process information at a faster rate. Basically, the use of IT in an organization is faster than information that is manually processed. CoIT also helps the employees to be innovative since they can devise new methods of performing their tasks at a faster rate. Data can be customised to suit the interests of the people involved such as the employees in the organization. The other benefit of CoIT to the organization is that it can easily link with the con sumers since they can also use different social media and applications to do business with the company. However, the risk that may be involved is that the hackers can take advantage of this to hack into other people’s accounts to steal their information. 3. Bring your own device (BYOD) should be encouraged at Intel. There are various aspects that ought to be taken into account when implementing this particular strategy in the organization. First and foremost, it must be noted that we are now living in an information society and most if not all aspects of business are now conducted through the use of information and communication technology (ICT) such as the internet. The internet is a network of computers that are linked and information can be instantly passed from one person to the other instantly regardless of distance. In the case of Intel, it can be seen that the company ought to carefully harness this strategy since it can help to improve efficiency with regards to the w ay the employees perform their tasks. Employees who perform tasks related to information processing and communication in the company should be encouraged to work from their homes using their own devices. If the employees are settled in one place, they are likely to be very productive in their work since they do not waste much of their time travelling to their workplaces. The strategy of BYOD can also help to create a sense of responsibility

Directing Melodrama. Specifically. The Play Lady Audley's Secret Research Proposal

Directing Melodrama. Specifically. The Play Lady Audley's Secret - Research Proposal Example But when her real face is disclosed before the audience it is an unexpected shock for them. This novel was later converted into drama by many playwrights. This is a typical melodrama and while converting it into the play the director should adapt the story according to the requirement of the features of melodrama and for that he has to have the knowledge of the genre called melodrama. I have already mentioned above that this novel is a subtle. It is so because it includes an appalling conspiracy orchestrated by a very innocent looking Victorian lady. This conspiracy is both hidden and injurious. It is a subtle novel also because it is difficult to understand the psyche of the protagonist. Her character is complex to analyze. She is villainess but we cannot deny the fact that her circumstance has made her to be villainess. The term sensation novel was widely practiced in the 1860. The term was basically used for the fictions written with surprise and shock. The term can be traced back to the novel Dion Boucicault by Colleen Bawn. It was literally stuffing middle class audience into the Adelphi Theatre in 1860. This novel was full of mystery, action, and emotions which are the special characteristics of the melodrama. Many of these features of the melodrama passed into the sensational novels, like Wilkie Collins’ â€Å"The woman in white† (1860), Dickens â€Å"Great Expectations† (1860-61), and Mary Elizabeth Braddons â€Å"Lady Audley’s Secret.† The plays were adapted from this novel by many playwrights. Among them are George Robert (1863), William Suiter(1863), Tom Taylor (1865), Henry Dunbar (America, 1866), There are ten major characters which include Lady Audley, Sir Michael Audley, Robert Audley (his nephew), George Talboys, Luke Marks, Bibbles, Alicia (Sir Michael’s daughter), Phoebe Marks, and a servant Martin. The stage version of this novel is quite different where the protagonist, Lucy

Report on Foreign Direct Investment of The Toyota Motor Corporation Term Paper

Report on Foreign Direct Investment of The Toyota Motor Corporation - Term Paper Example According to 2010 financial data, India is the world’s fourth largest economy by purchasing power parity and tenth largest by nominal GDP. As per International Monetary Fund’s report, the country’s per capita GDP is $3,339 in 2010. As Shurtleft and Aoyagi point out, India initiated its free market operations in 1991, and that highly boosted India’s economic growth (999). The country’s industrial operations account for 28% of the GDP and it employs 14% of the total workforce. India’s economy is the world’s 12th biggest in terms of nominal factory output whereas it is 13th on the ground of service output. The country has achieved significant improvements in its energy and power resources during the last few decades; India’s oil reserves are capable of meeting the country’s 25% of the domestic oil demand. Well structured Indian banking system plays a notable role in supporting India’s economic growth. A stable currenc y is another prominent feature of Indian economy. Hence, the economic factors of India offer potential opportunities for Toyota in the market. Despite these positive economic elements, the country has been facing serious income inequalities, higher unemployment, and increasing number of malnourished children. Higher unemployment rate in India may be beneficial for the Toyota to obtain labors at cheaper costs. The country’s exports increased 22.3% in November 2010 whereas the imports rose by 7.5%. Similarly, the country’s trade deficit dropped from $10.45 billion in 2009 to $8.94 billion in 2010. Political Scenario India is the largest economy in the world and a federal constitutional republic. The country’s political situation is more or less stable. While analyzing the democratic history of India, it is obvious that Government of India has been led by the Indian National Congress most times. The Indian state politics is dominated by several national parties inc luding INC, Bharatiya Janata Party (BJP), and a number of other regional parties. Presently, the Government of India is being led by the INC by winning with a surprising majority in the 2009 Lok Sabha Elections. Different political parties represent different societies and regions and their core values can have a great influence on the Indian political spectrum. Since India is a democratic country, the Toyota may sometimes confront with agitations as occurred in the case of Coca Cola. However, the Indian government believes that foreign investment would significantly contribute to the rapid economic growth of the country. Therefore, the political spectrum of India offers opportunities for Toyota. By the end of 1970s, India liberalized its foreign trade policy and it provided multinational firms better access to Indian market (Dahlman & Utz,). As a result, India’

Directing Melodrama. Specifically. The Play Lady Audley's Secret Research Proposal

Directing Melodrama. Specifically. The Play Lady Audley's Secret - Research Proposal Example But when her real face is disclosed before the audience it is an unexpected shock for them. This novel was later converted into drama by many playwrights. This is a typical melodrama and while converting it into the play the director should adapt the story according to the requirement of the features of melodrama and for that he has to have the knowledge of the genre called melodrama. I have already mentioned above that this novel is a subtle. It is so because it includes an appalling conspiracy orchestrated by a very innocent looking Victorian lady. This conspiracy is both hidden and injurious. It is a subtle novel also because it is difficult to understand the psyche of the protagonist. Her character is complex to analyze. She is villainess but we cannot deny the fact that her circumstance has made her to be villainess. The term sensation novel was widely practiced in the 1860. The term was basically used for the fictions written with surprise and shock. The term can be traced back to the novel Dion Boucicault by Colleen Bawn. It was literally stuffing middle class audience into the Adelphi Theatre in 1860. This novel was full of mystery, action, and emotions which are the special characteristics of the melodrama. Many of these features of the melodrama passed into the sensational novels, like Wilkie Collins’ â€Å"The woman in white† (1860), Dickens â€Å"Great Expectations† (1860-61), and Mary Elizabeth Braddons â€Å"Lady Audley’s Secret.† The plays were adapted from this novel by many playwrights. Among them are George Robert (1863), William Suiter(1863), Tom Taylor (1865), Henry Dunbar (America, 1866), There are ten major characters which include Lady Audley, Sir Michael Audley, Robert Audley (his nephew), George Talboys, Luke Marks, Bibbles, Alicia (Sir Michael’s daughter), Phoebe Marks, and a servant Martin. The stage version of this novel is quite different where the protagonist, Lucy

Revlon website Essay Example for Free

Revlon website Essay Csikszentmihalyi (1975, p. 36 cited in Rettie, 2001) states that flow is the holistic experience that people feel when they act with total involvement. Further, Hoffman and Novak (1996, p. 57 cited in Rettie, 2001) believes that flow is something which can stick you through. Further, it is said that flow can be attributed towards repeat usage. Which means, if a consumer is provided something exciting on the website, then probability of consumer visiting website again is very high? In context of Revlon, a consumer visiting website wants to see something different, he wants to have an experience and if that does not happen, them the consumer will not visit the site again. Now, the question is, what Revlon is offering to the audience is very much same as any other website is offering. Revlon is offering a make up look which is not even personalized. This will not increase the traffic on the website and will not lead to consumer satisfaction. Currently, Revlon website is offering very minimal services. The site is not very flashy as it is one of the glamorous companies. Its competitors LOreal has flashy sites with lots of features (Loreal. com) which are missing in Revlon. In a survey done by Csikszentmihalyi (cited in Rettie, 2001) the research involves finding the flow of information was that older woman prefer that if there is interactivity on the site (i. e. if there is lots of things to do on the site they will prefer to go on that site again and again. But if there is no interactivity on the site it does not interest the consumer). Revlon website offers very limited interactivity to the customers, which wont help Revlon to attract new customers and provide satisfaction to old customers. Currently, Revlon site is offering e-mails to consumers. But do Consumers really bother about these e-mails. Hoffman and Novak, 1997, Rettie, 2001, Smith and Shivkumar, 2004 (cited in Chaffey et al, 2006) believes that flow of information is important for site usability. Further, Chaffey et al,(2006) believes that flow for online marketing can be defined as information or experience, which consumer has when he moves from one page to another and also includes interactions like filling forms etc. When this theory was applied to Revlon website, it showed that navigating from one page to other is not difficult and is quite easy. But when it comes to interactivity Revlon cannot compete with LOreal as LOreal offers more tools for interactivity then Revlon. Strauss and Frost (1999) suggest that customers want speed, convenience on top variety when they get from one page to another. Consumer does not want to spend their time on giving password on the net rather; they prefer to have user friendly method on the internet. This is important for the flow of information through the website. The more the website saves time and efforts of the consumer the more likely it is for the consumer to visit the site gain. This will help to increase the customer satisfaction and enhance interactivity on the COMPETITIOR ANALYSIS Revlon is beauty care Product Company for woman. Its main direct competitors are LOreal, Maybelline. According to Chaffey et al (2006) benchmarking competitors website should be based on companies marketing performance, financial performance, marketing communication techniques and services offered. In context of interactivity, marketing communications techniques and services offered should be taken into account for competitors analysis. Based on the above analysis, the recommendations are made for Revlon to come up to its competitors. Revlons competitors have strong interactivity on the website which Revlon is lacking, therefore, future recommendations are set so that Revlon also increases its interactivity on the website and increases the customer satisfaction and interaction. RECOMMENDATIONS After analyzing Revlon website and the competitors. The following recommendations are made which will help Revlon to understand its customer needs and leads to customer satisfaction through interactive media. In view of Avery, Calder and Iacobucci (1998), interactive media has enormous growth. It is used to identify customer needs, sharing of information and creating an experience for the customer. According to Borges, Couto, Natario and Braga (2007), the range of online communication tool is growing with way of support and involving customers and communicating between one to many. In view of Hoffman, Novak, Schlosser, 2000 and Constantinides (2002 cited in Borges et al,2007) internet is not only a place which represents companys image. The main aim of the internet is to attract more customers and changing occasional visitors to prospective customers. With the support of above theories, the below are some of the recommendation to Revlon in order to increase their interactivity on the website, thus it will help to satisfy customers and will help to identify prospective clients as well. 1 ONLINE FORUMS Revlon presently, has no forums (imediacommunication, 2004). Revlon should develop forums which will help customers to interact with each other and with organization also. Chaffey et al(2006) suggests that forums are the means to promote the services of the website. It is a way of connecting to the community. According to Howard (2000) it is essential for a company to innovate on the internet by hosting on line forums, stage on line contest, live messages etc. Loreal, which is the direct competitor of Revlon, has forum, where customer can post their comments, chat with each other, participate in polls, LOreal has online live discussion forum as well (LOreal. com). According to Siegel (2006), forums are an effective way of communicate online and sharing information with people. He has provided an example of Kraft Foods interactive Kitchen where consumers share recipes and email their comments on the site. The best example for forums is YouTube, where customer can leave their comment, can discuss videos with members. Revlon should start opinion poll service, live discussion, sharing of videos on their website. Even though Revlon has certain blogs on search engines but they do not belong to the website. Customers will not find blogs in search engines to post comment, they will visit website to do so. 2 Blogs One of the most common tools for interactive communication is blogging. Blogs can be defined as webpages which are developed or used online for publishing web pages. These Blogs have comments and feedback form which makes consumer feel good. Blogs are also gets comments from other sites as well. These have been successful in media environment (Chaffey et al, 2006). According to Business Blog Consulting customers feel that Revlon should come with blogs where women can discuss their product research, can share good piece of information with other women and even develop online community. Revlon website should start Blog for its customers where they feel that they are involved in company. They can share information about recent style, trends across the world. In view of Russo (2007) where the power of blog can be known is from Perez Hiltons celebrity gossip blogger where he has created a blog which he constantly updates, makes his readers involved by publishing gossips, pictures. Revlon should form a blog which should focus on beauty and cosmetic tips given by its celebrity endorser and consumer can ask questions, post comments about beauty and cosmetics and to create positive effect of their services through these blogs. Revlon should also start competition games for beauty and cosmetic quiz type and then reward the audiences according to some points.

Out Of The Silent Planet Notes English Literature Essay

Out Of The Silent Planet Notes English Literature Essay Chapter 1 Dr. Ransom, a philologist, is wandering streets, looking for a place to stay when a woman sees him, and calls to him mistaking him for her son, Harry. After a conversation, and in half pity for the woman, half desire to find a place to stay, Ransom goes to retrieve Harry from his place of work, a farm called The Rise. After sneaking into the back yard, Ransom finds two men holding the boy in the Professors house he calls out and they approach him. The men are Mr. Devine, who was a school mate of Ransom, and Professor Weston, and physicist. The men claim to be putting Harry in the washhouse because hes become hysterical, Harry claims that they are forcing him into Westons laboratory. Because of Ransoms relationship to Devine, the arrangements are made for Ransom to take a rest, then to take Harry home, and finally return to the house to sleep. Devine seems overly accepting, Weston is not happy about Ransom, and Ransom is very suspicious and uneasy about all of it but is too tired to care. Chapter 2 Devine brings out a bottle of champagne, and quizzes Ransom about his life. Ransom was in the army, and now has only a married sister in India. No one knows or cares where he is. Devine eventually begins to fill the glasses, his own first, and realizes he is out of champagne. He asks if Ransom would like water, and Ransom accepts. Minutes later, Devine returns. Ransom drinks it, and minutes later fades into unconsciousness. He has a dream about the two men and himself climbing a wall to a dark side with queer beings. He wakes up, still foggy, and hears the two talking of using him as an experimental subject, or not using the boy Harry. Devine leaves, and Ransom throws himself at Westons feet, knocking him over. Ransom runs, and opens the front door, but is hit in the head, and dragged back inside the house. Chapter 3 Ransom wakes up in a bed, with a skylight above him. He believes the moon is lighting his room from it. He looks at the walls, and believes they are going outwards, making the room larger, but he then also believe they are all perpendicular. He realizes the walls are metal, that there is a mechanical vibration, and that there are small irregular things hitting the room from above because of this, Ransom decides hes in an airship. He realizes the moon is far too big, and becomes panicked. Just then, a naked Weston enters. Ransom, more concerned with where he is, sobbing, asks Weston what it is, it cant be the moon. Weston says it is the Earth. Chapter 4 Ransom is horrified, and demands answers of Weston. He asks how the ship works, and why he was kidnapped. Weston says he will not say how it works, because Ransom wouldnt understand, and even if he did he wouldnt be told. All Weston will say is that it is powered by solar radiation. Weston says they are going to Malacandra, a planet it our solar system. Malacandra is its real name, not the one we named it. Weston knows this as he claims to have contact with its inhabitants, he claims to have been to this planet before. As far as kidnapping, and Ransoms purpose, Weston has no idea he says he is following orders. When Ransom asks whos, Weston changes subject to breakfast. Once outside his room, Ransom strips naked and puts on a weighted harness. He then has breakfast with Weston, and Weston tells him there is not enough oxygen on the ship for Ransom to ask so many questions. Weston then exits through an unknown door. Chapter 5 Ransom takes on the duty of steward and cook on the ship, doing what he can. He explores the ship as far as he is allowed, but is never allowed into what he assumes is the control room Devine and Weston take shifts in there. Ransom begins to feel happy, invigorated. Weston explains it as getting sun rays that never reach Earth, but Ransom suspects its because the nightmare he imagined space to be, it is not. About two weeks into the journey, Ransom returns to finish some preparations in the galley late at night, and hears the two men discussing him as a human sacrifice. Ransom decides suicide would be better than this, gets a knife, and brings it back to his bed. Chapter 6 Ransom feels invigorated once again by the adventure, and the threat of death. He is sure he could face it if the time came. The ship begins to get pulled in by Malacandras gravity, and the walls become floors as the center of gravity on the ship shifts. Ransom, with Devine and Weston, moves things to compensate for this. The ship is starting to land, and the light dims. Ransom hates this, seeing this destination as a negative. He thinks of how he believed planets were the centers of life, little earths, and he now believes they subtract from space, not add to it. Chapter 7 The ship lands and the three men get off the ship, and go to the hut Devine and Weston built on a previous journey, which Ransom thought was built by the aliens. Ransom realizes the ship and hut are on a peninsula of sorts in a lake. After lunch, Ransom and the men see six elongated creatures, two or three times the height of men. In chapter 8, Ransoms decides these are sorns. Devine and Weston attempt to push Ransom into the water with them, deciding the creatures wanted them to go across. Suddenly, Weston fires his revolver at something, a black torpedo creature coming toward the men. Weston releases Ransom as he fire, and Ransom runs. He sees Devine groan, jaws snapping, and Devine collapsing into the water. He hears Westons pistol fire again and again as Ransom runs away into a forest of unknown vegetation. Chapter 8 Ransom walks through the forest, tired and full. He takes in the landscape odd vegetation, small red creatures, and warm water streams lighter in color than the lake. He realizes the water is warm and fizzy. Next to the warm, heating water, Ransom lays down promising only a short rest, as he fears the black creatures may be in the water. He falls asleep. Chapter 9 Ransom wakes up convinced he will meet Ransom, convincing himself he is Ransom, and then talking himself out of it. He contemplates whether or not he is mad, and maybe he is in an asylum on Earth and is imagining the whole thing. Ransom then sees a herd of giraffe like creatures they are taller and skinnier that eat the leafs on the trees. It calms him, until he sees close behind a sorn. He runs in fright, and ends up by more water. A black, seal like creature emerges from the water. It is covered in a black hairy coat, and is around seven feet tall and very skinny. It begins to talk an unknown language to itself, and Ransom gets its attention. They stare at each other in fright for a moment, until the seal thing begins to walk away. In English, he calls it back and it comes. Through gestures, they communicate, and he learns it is a hross, and it speaks its own hross language, which it attempts to teach him. With gestures, the hross gives him food and drink. Chapter 10 Ransom travels with the hross all day long on the boat, on choppy waters that cause him to vomit. He realizes that handramit is lowland, handra is land, and harandra is highland. He also realizes that the earth itself is not the same, valleys are not formed by mountains, but by cracks or separations in the planet itself. Ransom is taken by the hross to a fire, where there are many hrossa, and baby hrossa as well. Ransom is content, and falls asleep. Chapter 11 Hyoi is the hross Ransom first met. Ransom has spent weeks with the hross, and he sees them as old stone age creatures. They have bare necessities, and nothing else. Clumsy, improvised pots and tools. Besides this, all they have is a poetry/music art, which each group of 4 hrossa practices. Eventually, Ransom comes to form habits, begin to understand the language, and become part of the group. He comes to find out they understand astronomy, as he learns language from the elder hross, Hnohra. Hnohra points out Thulcandra (silent planet). As to why it is silent, only the seroni know. When Ransom tells of Weston and Devine, the hrossa agree he should see the ruler of Malacandra Oyarsa. Ransom also learns that the hrossa have a religion, in which Maledil the Young had created everything, and resides with the Old One. Ransom learns of the other intelligent races of Malacandra The seroni, who lived in highlands in caves, were the intelligent ones, educated in astronomy, history, and overall science but helpless in practicality. The pfifltriggi lived in a broad, open space. They mined gold and made things of it, and were frog looking. When he asks which race rules, they say they are equal, only Oyarsa rules. Ransom tells them of earth, and they write poems. When he tells them of the small black creature, they agree it is a hnakra. The hross hunt these, but have not seen one for years. They all prepare to hunt it, as Hyoi does with Ransom, they prepare the boat. On the way, Ransom asks a hross who is talking to himself why he is doing that, he tells Ransom he is ta lking to an eldil. Ransom doesnt see anything, a shock to the hross. Chapter 12 Hyoi explains that the hross are monogamous, only mating and in love for 1-2 years of their life, they treasure memories over events. A good memory brews into poetry, and makes life more special. Hyoi explains the pride, honor in killing or being killed by a hnakra. He says they are our enemy, but also our beloved. They seems to respect and admire them, but also take pride in hunting them. Ransom asks Hyoi about the day they met, who was Hyoi talking to? Hyoi says it was an eldil, a messenger of Oyarsa. He explains them as wanting to be seen or not, light passes through them. Hyoi is surprised there are none on earth, and doesnt know if Ransom can see them at all. Chapter 13 All of the hross begin the hunt, and a eldil appears to Hyoi. Ransom can hear, but not see it. It says that Ransom must go see Oyarsa, as two men are hunting him, and he is in danger. Despite Ransoms protests, Hyoi turns the boat of himself, Ransom, and another hross, Whin, back to shore. Just then, a hnakra attacks the boat, and the three kill it. Elated, Hyoi says it is all he has ever wanted, and Ransom feels he has proven himself. A shot breaks the joy, and Hyoi has been shot by an English rifle. Ransom says the humans are evil, he attempts to apologize. Hyoi calls him a hnakra-slayer, a show of respect, forgiveness enough. Whin convinces Ransom that he must go immediately to Oyarsa, or bad things will continue to happen. Out of guilt, he complies. Chapter 14 Ransom wants to give himself over to the men, but fights the urge. He wonders where he was told, and as he starts to go up to higher ground, where the sorn live, the altitude takes its toll on Ransom. He cannot think straight, and is searching for Augrays tower, as he was told. He stumbles upon a light source, which he follows into a cave, where a fire burns. A sorn is in the cave. Chapter 15 The sorn, Ransom finds out, is Augray. Augray invites Ransom in, and feeds him vegetation and cheese. This comes from yellowish grazing herd animals. Ransom realizes that the giraffe creatures were these, and the sorn he saw chasing was simply a shepherd, not a threat to Ransom. Still suspicious about the social structure, Ransom asks if the sorn rule over the other groups. Augray says only Oyarsa rules, and they are all equal, just as the hrossa said. Ransom asks more about Oyarsa, and Augray explains that Oyarsa is everywhere at once, using light as an example. We do not see light, we see the things slower than it that are lit by it. Ransom says that there is not Oyarsa in his world, and Augray says this is yet more proof Ransom is of Thulcandra, the silent planet. Augray shows him Thulcandra, and Ransom says it is Earth. He feels bleak and depressed. Chapter 16 Ransom feels relieved that he has met a sorn, and they are not evil. The sorn is carrying Ransom to Meldilom on his shoulders, and to counter act the thin air, Augray gives Ransom an oxygen tank, the sorn thought of and the pfifltriggi made. Augray tells him all about extinct species that used to live in the harandra. Augray stops for the night at an older sorns house, that has students in it. They ask Ransom all about Earth geography, history, languages, politics, arts, etc. When he tells them of war, slavery, and prostitution, they conclude that it is because Earth has no Oyarsa. Chapter 17 Augray brings Ransom to the edge of the lake surrounding Meldilorn. A hross mans the ferry, and will not bring Augray across because he has not been called by Oyarsa. As payment, Ransom offers his watch to Augray. Augray declines the gift, telling Ransom to give it to the pfifltriggi instead. Ransom is told by the ferrying hross that all three races Malacandra sent assistants to Meldilorn, and the hross run the ferry, as they are boat experts. The hross tells him the are eldila all over the island, and once he gets on to the island, Ransom sees little flashes around him, confirming this. After a snack, a nap, and some watching of the sorns, Ransom discovers stone etchings of what he decides is the solar system. As he studied it, all the planets had a flame like figure above them, except Earth. Earths flame depiction had been removed, chiseled out. He also discovers that Malacandra is Mars. He hears a tapping, a discovers a pfifltriggi making a full body portrait of him in stone. He discovers that each race has its own language, but they all use the hross language as common tongue. The pfifltriggi, named Kanakaberaka, also speaks of gold suns blood and the way that females rule in that race. Chapter 18 Ransom spends the night in a guest house with all three races, he understands words but doesnt see the humor in any of their jokes. The next morning, he is woken up by an eldil summoning him to Oyarsa. He went to the summit of the island, where he and all creatures, including all the eldila, stood still and silent for quite a while. Later, Oyarsa came to meet him. Ransom is clearly nervous, and Oyarsa asks him why. He replies that it is because of Oyarsa, and Oyarsa says that Ransom was afraid of him before he got to Malacandra. Oyarsa says that he sent for a human to be taken to Malacandra. He also says that Earth used to have an Oyarsa, but he became bent, before life, and almost destroyed Malacandra. There was a war, and Oyarsa of Earth was banished to Earth, where he remains today. Oyarsa is told that Earth is still very bend. Oyarsa tells of how the men came 4 human years ago, taking suns blood (gold) without learning the language, saying no to seeing Oyarsa, and onl y taking gold. Oyarsa told them, like cubs, that if they didnt bring a human, they would not be allowed to take any more gold. Just as Ransom is beginning to tell Oyarsa all about Earth, a procession of hrossa carrying something. Chapter 19 The hrossa carry 3 dead hross, and have the two men captive. Hyois brother explains that two were killed while capturing the men, but Hyoi was killed with a cowards weapon. Osyarsa asks why they have killed the hrossa. Weston thinks it is a trick, ventriquism. He believes it is coming from a sleeping elder hross. He addresses, yells at the hross. He threatens the crowd with Pouf! Bang! but they dont understand. Finally, he pulls out a necklace and shows them it like theyre incredibly stupid. They begin laughing, which Weston mistakes for stupidity. Oyarsa asks Ransom if the men are mentally hurt, and he says that they dont believe Oyarsa is real. Ransom warns the men that they better pay attention, as Oyarsa is real. The sleeping elder leaves, and Weston stands dumbfounded when Oyarsa speaks. Oyarsa had some hrossa take him to dunk his head in cold water. Oyarsa and the rest have a funeral for the dead hrossa. They sing an honor song. A pfifltriggi touches each of the bod ies with a glass/crystal object, and they disappear in a flash of light with wind. Just then, Weston returns. Chapter 20 Oyarsa yells at Weston, for disrespecting him and his hnaus the first visit, for killing his hnaus, and for kidnapping Ransom. Oyarsa doesnt want to kill Weston because he is not one of his hnaus. Oyarsa gives Weston the chance to speak, and he says that he is prepared to die. Devine stands up and tries to say that Weston is just stupid, but Oyarsa silences this. Weston continues, with Ransom translating, that even if he is killed, the humans are so smart, strong, and advanced that they will take over the planet eventually. Oyarsa understands his nobility in regards to his race being the best. But he says that The Lord of the Silent Planet has made him bent, and made him think that his is the only race that deserves to live. Weston says maybe thats true, but at least hes a lord of action, not just words. Oyarsa says that the men will not be killed, but that they must leave the next day, (Oyarsa will provide 90 days of food, drink, and oxygen for them, after 90 days it wil l self destruct) and until then Ransom will stay to talk of Earth. The men are led away, and Ransom stays. Chapter 21 Ransom stays, and talks to Oyarsa about Earth. Oyarsa thanks Ransom, and tells him to watch the dangers of the bent ones, with the help of Maledil. Oyarsa also has all the weapons removed from the ship, except one for Ransom. Oyarsa also sends an eldil to watch over Ransom. The three make their way through crowds the next morning, and take off. Ransom begins to make notes for a dictionary on the Malacandian language. In order to make it in 90 days, Weston plots a course that is dangerous, taking them insanely close to the sun. They all become extremely dehydrated, but survive. However, when they become extremely close to a clean landing, the moon is going to intersect them. They have no choice but to go around, and they will never make it in time. Accepting death, Ransom retreats to his chamber and falls asleep. He wakes up to the sound of rain. The others have abandoned ship, but Ransom finds his way out in the dark. He walks for 30 minutes before he sees a bright light behind him, the ship has self destructed. He walks to a local bar and orders a pint of bitter (ale). Chapter 22 The narrator speaks directly to us, saying that he got the story from a professor he knew, whos name is not Ransom. The story came up when our narrator contacted Ransom regarding an unknown Latin word Oyarses. Ransom invited the narrator to his house and told him the story. The narrator and Ransom are worried about Weston, or the forces behind Weston. The evil needs to be stopped, but the world wouldnt listen, theyd laugh, if this was presented as fact. Ransom came up with the idea to write it as fiction, so people would be more accepting, and it would be more widely spread. The narrator is concerned, however, that no one will ever take it as reality. Ransom says the the very few who go beyond fiction, who are ready to fight, will easily find them, and find Weston, and how to stop the evil.

Accounting Terms :: essays research papers

The following explanations of terms are presented to aid in understanding the narrative discussions and illustrations included in this text and the terminology generally used in governmental accounting, auditing, financial reporting and budgeting. Because this glossary is reprinted from the Government Finance Association's Governmental Accounting and Financial Reporting, the terms and explanations have not been modified to reflect specific Texas school district issues, etc. Synonyms for specific terms also may be presented in this appendix. In such instances, the abbreviation "syn." is used before the term. ACCOUNTABILITY. Being obliged to explain one's actions, to justify what one does. Accountability requires governments to answer to the citizenry-to justify the raising of public resources and the purposes for which they are used. Governmental accountability is based on the belief that the citizenry has a "right to know," a right to receive openly declared facts that may lead to public debate by the citizens and their elected representatives. [SGAC1] ACCOUNTING PRINCIPLES BOARD (APB). Authoritative private-sector standard-setting body that preceded the FASB. The APB issued guidance in the form of Opinions. ACCOUNTING STANDARDS EXECUTIVE COMMITTEE (AcSEC). An AICPA committee that is authorized to issue Practice Bulletins. A Practice Bulletin specifically targeted to state and local governments and cleared by the GASB would enjoy "level 2" status on the hierarchy of authoritative sources of GAAP established by SAS No. 69, The Meaning of "Present Fairly in Conformity with Generally Accepted Accounting Principles" in the Independent Auditor's Report. ACCRUAL BASIS OF ACCOUNTING. A method of accounting that recognizes the financial effect of transactions, events, and interfund activities when they occur, regardless of the timing of related cash flows. ACQUISITION COSTS. Term used in connection with public-entity risk pools. Costs that vary with and are primarily related to the acquisition of new and renewal contracts. Commissions and other costs (e.g., salaries of certain employees involved in the underwriting and policy issue functions, and inspection fees) that are primarily related to contracts issued or renewed during the period in which the costs are incurred are considered to be acquisition costs [SGAS 10] ACTIVITY. A specific and distinguishable service performed by one or more organizational components of a government to accomplish a function for which the government is responsible (e.g., police is an activity within the public safety function). ACTUARIAL ACCRUED LIABILITY. Term used in connection with defined benefit pension plans. That portion, as determined by a particular actuarial cost method, of the actuarial present value of pension plan benefits and expenses which is not provided for by future normal costs.